3 Top Business Tools to Help You Work Less & Earn More

Woman happily working wiht camera

​In this article I share ​3 top business tools that can help make your life easier and save you time. They can also help you serve your clients and customers better and earn more money. I will also include additional recommendations I have at the

I'm only sharing tools I am using myself and that I feel good about recommending to others. Because ​integrity is important to me, I won't recommend anything that I feel iffy about.

To be as transparent as possible in my recommendations for top business tools, I ​share how long I've been using it, why I started using it, what I like about it, what I would prefer was different, and if I'm planning to change.  

Disclaimer: This ​page ​contains affiliate links to products which means that I may receive a commission for purchases made through these links. You won't have to pay anything ​extra. I only recommend ​products and services I feel good about. 

​Top 3 Business Tools

1) Hosting Company: SiteGround

How long I've been using it:
since March 2019.

Why I started using it:
I had been using Bluehost and ran into technical issues with them that their tech team couldn't resolve (I won't bore you with the details but it had to do with an API connection), even after spending hours chatting with them about it... and even more time waiting for a response from their customer support.

Switching to SiteGround resolved the issue and I was very impressed with their awesome customer service which is always readily available with very little wait time.

Why I love it:
- functionality: affordable and reliable hosting (plus, switching to them resolved my technical issue),
- support: helpful support team that's easily and quickly available,
- values: unlike my previous host, SiteGround is not owned by the Endurance International Group (EIG) which, according to some bloggers, has a negative effect on the web hosting ecosystem.

What I prefer was different:
​nothing.

Am I planning to change?
Nope. Unless I move to an all-in-one solution that covers all my business needs (including hosting), I'm planning to stick with SiteGround.

Where can I find out more:
You can get SiteGround Hosting here.

​2) Email Service Provider: ConvertKit

How long I've been using it:
since January 2019

Why I started using it:
I've tried half a dozen other email service providers (including MailChimp, Aweber, MadMimi, ActiveCampaign) and I was done playing around.

Why I love it:
- functionality: has everything I need in an email service providers (including great autoresponder and segmenting functionalities),
- ease of use: is rather intuitive, elegant and easy to use (considering how much it allow you to do),
- values: their mission is to help creators make a living, getting paid for doing what they love (which I think is awesome).

Other reasons I'm happy to recommend it:
- I have great respect for the people behind it and
- I love some of the free webinars the company has provided. 

What I prefer was different:
I think this is great as it is (of course, I wouldn't mind if it was cheaper but I think it's good value for the price).

Am I planning to change?
Nope. Unless I move to an all-in-one solution that covers all my business needs (including email marketing), I'm planning to stick with ConvertKit.

Where can I find out more:
You can sign up for a free ConvertKit trial here.

​3) Appointment Scheduling Software: AcuityScheduling

How long I've been using it:
umm.... probably 2016? I've been using it on and off for years.

Why I started using it:
I scheduled with someone who used AcuityScheduling so I checked it out and really liked it. I stopped using it for a while when I wasn't taking a lot of clients who needed to schedule with me online. When I restarted using it, it was such a relief and made my life so much easier. I've also tried other scheduling softwares but this is my favorite.

Why I love it:
- functionality and ease of use: it has everything I need in a scheduling software (different appointment types, automated reminders at the frequency I choose, automatic time zone recognition etc.),
- aesthetics: it provides a clean look and I can customize the colors to my branding (I like the way my scheduling page looks like... check it out here),
- values: it's not Calendly (which is owned by Google... seriously, do we need to give big tech companies even more money and more power over our lives?).

Other reasons I'm happy to recommend it:
- it integrates with a bunch of calendars such as Outlook, Google etc. (I'm not using Google Calendar anymore for the reason I just gave but when I did, this was a really nice feature to have),
- it has a number of functions that I'm not using but that would be really neat (such as requiring payment during the scheduling process, scheduling group classes etc.).

What I prefer was different:
It would be nice if I could remove the "powered by AcuityScheduling" footer in the lowest tier plan but that's a minor complaint. Other than that, I think this is great as it is (of course, I would be great to just have a one-off payment instead of recurring payments but it's worth the money and I definitely want them to stay in business).

Am I planning to change?
Nope. If I found a scheduling tool that was a one-time fee and as lovely as AcuityScheduling, sure I might change. But I've done a lot of research and not found something that I like more so I'm sticking with it.

Where can I find out more:
You can try AcuityScheduling for free here.

​Additional Recommendations for Your Business

​1) Professional Editing Services

​If you need help with editing, I ​highly recommend contacting Pavita Singh of pavEDITa. I trust her with all my editing needs (if you find a document with lots of typos, it's ​because I didn't ask her to look through it before sharing it with the world.)

You can find pavEDITa here.

​2) Learn to Use Video in Your Business

​If you would like to start using video in your business, I highly recommend ​the Video Challenge I review here.  

  • Avatar Renee says:

    Love your honesty!

  • Avatar Jackie says:

    Thank you for sharing! I actually use different tools for each of these things, so it is nice to see how others like tools I am not yet familiar with.

  • I use different tools for all of these. There are tons out there. The real key is to find the tools that work for you and then execute with them. All too often we get trapped in the what tool should I use loop. Thanks for sharing what you use all of these are indeed excellent and would work for any coach starting out.

    • Avatar Bere says:

      Hi Scott,

      “The real key is to find the tools that work for you and then execute with them. All too often we get trapped in the what tool should I use loop.”
      Yes, that’s so true! Thank you for your comment.

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